{"id":5776,"date":"2012-02-07T11:01:40","date_gmt":"2012-02-07T11:01:40","guid":{"rendered":"http:\/\/tat.reddaisytrading.co.uk\/index.php\/2012\/02\/07\/business-is-ever-so-special-for-city-couple\/"},"modified":"2016-01-07T13:26:35","modified_gmt":"2016-01-07T13:26:35","slug":"business-is-ever-so-special-for-city-couple","status":"publish","type":"post","link":"https:\/\/www.theasiantoday.com\/index.php\/2012\/02\/07\/business-is-ever-so-special-for-city-couple\/","title":{"rendered":"Business is \u2018ever so special\u2019 for City couple"},"content":{"rendered":"<div id=\"content\">\n<h3>Husband and wife take business from a dead end storage unit to busy high street<\/h3>\n<div><strong><img loading=\"lazy\" decoding=\"async\" vspace=\"3\" align=\"middle\" width=\"460\" height=\"249\" alt=\"\" src=\"http:\/\/theasiantoday.com\/wp-content\/uploads\/2012\/02\/EverSoSpecial_460x225.jpg\"\/><\/strong><\/div>\n<p>&#13;<\/p>\n<div><strong\/><\/div>\n<p>&#13;<\/p>\n<div><strong\/><\/div>\n<p>&#13;<\/p>\n<div><strong>A BIRMINGHAM husband and wife duo are proving their business is \u2018ever so special\u2019 after expanding from a\u00a0dead end storage unit\u00a0to a fully-fledged shop. <\/strong><\/div>\n<p>&#13;<\/p>\n<div>Proving local business can survive in tough economic times, Seama Yousaf and husband Jamil opened their \u2018Ever So Special\u2019 shop on the busy Stratford Road in Sparkbrook last month. <\/div>\n<p>&#13;<\/p>\n<div>The shop specializes in all types of events from creating stunning wedding decor, stages and customising centrepieces to managing corporate events across the UK. The business also\u00a0provides unique fresh floral arrangements,\u00a0balloon\u00a0and fruit arrangements. \u00a0<\/div>\n<p>&#13;<\/p>\n<div>With two full time staff and over 30 part time contract staff, it\u2019s a far cry from the back end storage unit\u00a0they owned near the couples house in Moseley.<\/div>\n<p>&#13;<\/p>\n<div>\u201cThis originated from creating centrepieces for weddings and birthdays as I\u2019ve always had a passion in creating and managing such exciting occasions and originally it was just for family and friends,\u201d Seama told The Asian Today. <\/div>\n<p>&#13;<\/p>\n<div>\u201cBut as things started to grow and the orders increased our\u00a0storage unit was just too small. We had storage for some of our bigger pieces but there was no room to display our creations and present to customers.\u201d<\/div>\n<p>&#13;<\/p>\n<div>Shortly after the birth of the couple\u2019s third child Seama and Jamil set the wheels in motion to take \u2018Ever So Special\u2019 to the busy high street.<\/div>\n<p>&#13;<\/p>\n<div>The location was sourced and after a host of late nights, the shop opened last month with a ribbon-cutting ceremony and even a special appearance from a Disney favourite!<\/div>\n<p>&#13;<\/p>\n<div>\u201cThe launch was absolutely fantastic,\u201d says Seama.<\/div>\n<p>&#13;<\/p>\n<div>\u201cWe had a\u00a0ribbon cutting ceremony,\u00a0a balloon release\u00a0and even had Minnie Mouse pay us a special visit! People were just coming in off the street which was brilliant.\u201d<\/div>\n<p>&#13;<\/p>\n<div>The shop secured five orders in the first hour of opening and things are definitely looking up.<\/div>\n<p>&#13;<\/p>\n<div>And with a family to look after while running a busy business, Seama knows it will be tough but worthwhile. <\/div>\n<p>&#13;<\/p>\n<div>\u201cIf you\u00a0are accustomed to\u00a0motherhood you can do anything,\u201d Seama says. <\/div>\n<p>&#13;<\/p>\n<div>\u201cJamil is such a supportive husband and we know together with the\u00a0continual support of\u00a0such\u00a0great family, friends and staff\u00a0we can make \u2018Ever So Special\u2019 a success.<\/div>\n<p>&#13;<\/p>\n<div>\u00a0\u201cI want to sincerely thank my lovely sister in law, Sofina\u00a0who put her own\u00a0life on hold to make this happen and my fantastic inspiring friend Nujma; without\u00a0their support this may not have ever\u00a0been possible. Not to forget my darling daughter Hikma who is only 8 but supported her mother through it all<\/div>\n<p>&#13;<\/p>\n<div>\u00a0&#8220;I want everyone to come and take a look and give me their views and feedback. Everyone is welcome.<\/div>\n<p>&#13;\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Husband and wife take business from a dead end storage unit to busy high street &#13; &#13; &#13; A BIRMINGHAM husband and wife duo are proving their business is \u2018ever so special\u2019 after expanding from a\u00a0dead end storage unit\u00a0to a fully-fledged shop. &#13; Proving local business can survive in tough economic times, Seama Yousaf and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":11753,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-5776","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/www.theasiantoday.com\/index.php\/wp-json\/wp\/v2\/posts\/5776","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.theasiantoday.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.theasiantoday.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.theasiantoday.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.theasiantoday.com\/index.php\/wp-json\/wp\/v2\/comments?post=5776"}],"version-history":[{"count":0,"href":"https:\/\/www.theasiantoday.com\/index.php\/wp-json\/wp\/v2\/posts\/5776\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.theasiantoday.com\/index.php\/wp-json\/wp\/v2\/media\/11753"}],"wp:attachment":[{"href":"https:\/\/www.theasiantoday.com\/index.php\/wp-json\/wp\/v2\/media?parent=5776"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.theasiantoday.com\/index.php\/wp-json\/wp\/v2\/categories?post=5776"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.theasiantoday.com\/index.php\/wp-json\/wp\/v2\/tags?post=5776"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}